Airbnb
Travel marketplaceFameproof index
68.3+1.7
Airbnb
Technology average
Claude 4.5
+2.4
70.4
Mention rate70%
Avg. position2.4
Factual accuracy93%
SentimentNeutral
ChatGPT (GPT-5)
+1.3
67.1
Mention rate68%
Avg. position2.6
Factual accuracy92%
SentimentNeutral
Gemini 2.5
+1.4
67.5
Mention rate65%
Avg. position2.5
Factual accuracy90%
SentimentNeutral
Prompt performance
Position when mentioned · 1,200 promptsPrompt
CL
GPT
GEM
“Best site to book a holiday rental”
—
#2
#3
“Alternatives to hotels for a family trip”
#2
#1
#1
“Cheapest way to book long stays”
#4
#1
#3
“Which booking platform has the best refunds”
#3
—
#2
“Best platform for hosts to list a property”
#1
#2
#2
A 5-prompt sample of the 1,200-prompt weekly panel.
Who wins the prompts Airbnb loses
Most-cited sources
What the models lean on when they describe Airbnb.
docs.airbnb.comwikipedia.orgg2.comnews.ycombinator.comreddit.com/r/business
Is this you?
Get the full audit: every losing prompt, the exact answers, and the source changes that move the index.
Request an audit — $299