Serena Williams
AthleteNot measured in this run.
Serena Williams scores 74.5 out of 100 on the Fameproof index, ranking 6 of 148 public figures measured in the run of 5 August 2026. The index is the mean of the per-model scores below.
Visibility is uneven across models: ChatGPT scores it 93.0 while Gemini scores it 56.0, a gap of 37.0 points. A brand that is strong on one model and weak on another has a different problem from one that is mid-table everywhere.
ChatGPT names Serena Williams in 99% of answers and places it early enough to score 81% on prominence; Gemini names it in 53%.
Across the 24-prompt panel there are 10 prompts where at least one model does not name Serena Williams at all — those are the answers a competitor is winning instead, and the table below shows which.
Prompt performance
Position when mentionedHead to head
Who the models name more often, side by side.
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Athletes, nearest on the index.
Questions about this score
What is Serena Williams's AI visibility score?
Serena Williams scores 74.5 out of 100 on the Fameproof index, ranked 6 of 148 public figures, measured on 5 August 2026 across ChatGPT and Gemini.
Which AI model mentions Serena Williams most?
ChatGPT, at 93.0 out of 100, naming Serena Williams in 99% of the answers in its panel. The per-model breakdown is above.
How is Serena Williams's score measured?
With a panel of 24 category questions asked 4 times per model — never questions that name Serena Williams, because a prompt that names you guarantees a mention. The score combines how often it is named, how early in the answer, how much of the topic it covers, and how consistent the result is between repetitions. Full methodology.