Adidas vs Alibaba
Alibaba leads Adidas by 45.5 points on the Fameproof index, and wins 2 of the three models. Measured across 96 prompts per model per week.
Adidas
Sportswear
0.0/100
Rank 94 on the companies board
Alibaba
E-commerce
45.5/100
Rank 42 on the companies board
Adidas
Per-model score
Alibaba
—
Claude
—
0.0
ChatGPT
49.0
0.0
Gemini
42.0
30-day movement
0.0
Change
−2.0
Last 7 runs
Answer quality
undefined%
Claude mention rate
undefined%
0%
ChatGPT mention rate
44%
0%
Gemini mention rate
38%
undefined%
Claude prominence
undefined%
0%
ChatGPT prominence
26%
0%
Gemini prominence
14%
Questions about this comparison
Who do AI models mention more, Adidas or Alibaba?
Alibaba. It scores 45.5 on the Fameproof index against 0.0 for Adidas — a lead of 45.5 points, measured across ChatGPT and Gemini in the run of 5 August 2026.
How is the Adidas vs Alibaba comparison measured?
Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.
Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.
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