American Express vs PayPal

American Express leads PayPal by 6.3 points on the Fameproof index, and wins 2 of the three models. Measured weekly: 24 prompts × 4 runs = 96 answers per model.

American Express
American Express
Payments
46.3/100
Rank 47 on the companies board
PayPal
PayPal
Payments
40.0/100
Rank 54 on the companies board
American Express
Per-model score
PayPal
51.0
Claude
36.0
41.0
ChatGPT
46.0
47.0
Gemini
38.0
30-day movement
−0.7
Change
−1.3
Last 7 runs
Answer quality
59%
Claude mention rate
27%
35%
ChatGPT mention rate
48%
51%
Gemini mention rate
31%
13%
Claude prominence
9%
13%
ChatGPT prominence
12%
11%
Gemini prominence
8%

Questions about this comparison

Who do AI models mention more, American Express or PayPal?

American Express. It scores 46.3 on the Fameproof index against 40.0 for PayPal — a lead of 6.3 points, measured across Claude and ChatGPT and Gemini in the run of 26 October 2026.

How is the American Express vs PayPal comparison measured?

Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.

Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.

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