IKEA vs eBay

IKEA leads eBay by 6.0 points on the Fameproof index, and wins 2 of the three models. Measured across 96 prompts per model per week.

IKEA
Retail
23.0/100
Rank 64 on the companies board
eBay
E-commerce
17.0/100
Rank 69 on the companies board
IKEA
Per-model score
eBay
Claude
27.0
ChatGPT
19.0
19.0
Gemini
15.0
30-day movement
0.0
Change
+3.0
Last 7 runs
Answer quality
undefined%
Claude mention rate
undefined%
16%
ChatGPT mention rate
5%
8%
Gemini mention rate
4%
undefined%
Claude prominence
undefined%
4%
ChatGPT prominence
2%
2%
Gemini prominence
2%

Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all.

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