Mastercard vs Wells Fargo

Mastercard leads Wells Fargo by 32.3 points on the Fameproof index, and wins 3 of the three models. Measured weekly: 24 prompts × 4 runs = 96 answers per model.

Mastercard
Mastercard
Payments
63.0/100
Rank 30 on the companies board
Wells Fargo
Wells Fargo
Banking
30.7/100
Rank 65 on the companies board
Mastercard
Per-model score
Wells Fargo
60.0
Claude
36.0
63.0
ChatGPT
28.0
66.0
Gemini
28.0
30-day movement
−1.0
Change
−0.6
Last 7 runs
Answer quality
67%
Claude mention rate
25%
69%
ChatGPT mention rate
14%
71%
Gemini mention rate
16%
31%
Claude prominence
10%
35%
ChatGPT prominence
10%
45%
Gemini prominence
9%

Questions about this comparison

Who do AI models mention more, Mastercard or Wells Fargo?

Mastercard. It scores 63.0 on the Fameproof index against 30.7 for Wells Fargo — a lead of 32.3 points, measured across Claude and ChatGPT and Gemini in the run of 26 October 2026.

How is the Mastercard vs Wells Fargo comparison measured?

Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.

Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.

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