Ferrari
AutomotiveNot measured in this run.
Ferrari scores 13.0 out of 100 on the Fameproof index, ranking 83 of 120 companies measured in the run of 5 August 2026. The index is the mean of the per-model scores below.
Visibility is uneven across models: Gemini scores it 26.0 while ChatGPT scores it 0.0, a gap of 26.0 points. A brand that is strong on one model and weak on another has a different problem from one that is mid-table everywhere.
Gemini names Ferrari in 16% of answers and places it early enough to score 3% on prominence; ChatGPT names it in 0%.
Across the 24-prompt panel there are 24 prompts where at least one model does not name Ferrari at all — those are the answers a competitor is winning instead, and the table below shows which.
Prompt performance
Position when mentionedHead to head
Who the models name more often, side by side.
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What is Ferrari's AI visibility score?
Ferrari scores 13.0 out of 100 on the Fameproof index, ranked 83 of 120 companies, measured on 5 August 2026 across ChatGPT and Gemini.
Which AI model mentions Ferrari most?
Gemini, at 26.0 out of 100, naming Ferrari in 16% of the answers in its panel. The per-model breakdown is above.
How is Ferrari's score measured?
With a panel of 24 category questions asked 4 times per model — never questions that name Ferrari, because a prompt that names you guarantees a mention. The score combines how often it is named, how early in the answer, how much of the topic it covers, and how consistent the result is between repetitions. Full methodology.