Morgan Stanley vs Barclays
Morgan Stanley leads Barclays by 3.9 points on the Fameproof index, and wins 3 of the three models. Measured across 1,200 prompts per model per week.
Morgan Stanley
Investment banking
72.8/100
Rank 59 on the companies board
Barclays
Banking
68.9/100
Rank 72 on the companies board
Morgan Stanley
Per-model score
Barclays
72.7
Claude
67.6
73.2
ChatGPT
70.3
72.5
Gemini
68.7
30-day movement
−0.6
Change
−0.4
Last 7 runs
Answer quality
74%
Claude mention rate
67%
73%
ChatGPT mention rate
68%
72%
Gemini mention rate
70%
2.3
Claude avg. position
2.9
2.2
ChatGPT avg. position
2.7
2.7
Gemini avg. position
2.5
Both are ranked on the Company AI Visibility board. Lower average position is better — it means the model names them earlier in its answer.
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