KFC vs Rolex
KFC leads Rolex by 0.8 points on the Fameproof index, and wins 2 of the three models. Measured across 1,200 prompts per model per week.
KFC
Restaurants
76.1/100
Rank 43 on the companies board
Rolex
Luxury goods
75.3/100
Rank 47 on the companies board
KFC
Per-model score
Rolex
75.4
Claude
75.2
77.5
ChatGPT
73.9
75.4
Gemini
76.8
30-day movement
+1.5
Change
−1.1
Last 7 runs
Answer quality
72%
Claude mention rate
72%
77%
ChatGPT mention rate
71%
76%
Gemini mention rate
74%
2.4
Claude avg. position
2.2
2.4
ChatGPT avg. position
2.3
2.1
Gemini avg. position
2.0
Both are ranked on the Company AI Visibility board. Lower average position is better — it means the model names them earlier in its answer.
Check my company