LVMH vs Shopify
LVMH leads Shopify by 6.5 points on the Fameproof index, and wins 1 of the three models. Measured across 96 prompts per model per week.
LVMH
Luxury goods
29.0/100
Rank 59 on the companies board
Shopify
E-commerce
22.5/100
Rank 65 on the companies board
LVMH
Per-model score
Shopify
—
Claude
—
18.0
ChatGPT
22.0
40.0
Gemini
23.0
30-day movement
−1.5
Change
−3.5
Last 7 runs
Answer quality
undefined%
Claude mention rate
undefined%
3%
ChatGPT mention rate
14%
34%
Gemini mention rate
13%
undefined%
Claude prominence
undefined%
0%
ChatGPT prominence
5%
13%
Gemini prominence
10%
Questions about this comparison
Who do AI models mention more, LVMH or Shopify?
LVMH. It scores 29.0 on the Fameproof index against 22.5 for Shopify — a lead of 6.5 points, measured across ChatGPT and Gemini in the run of 5 August 2026.
How is the LVMH vs Shopify comparison measured?
Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.
Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.
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