Shopify
E-commerceFameproof index
78.1−0.5
Shopify
Retail average
Claude 4.5
−0.4
78.4
Mention rate77%
Avg. position2.1
Factual accuracy94%
SentimentPositive
ChatGPT (GPT-5)
−0.5
78.0
Mention rate78%
Avg. position1.9
Factual accuracy91%
SentimentPositive
Gemini 2.5
−0.6
77.8
Mention rate76%
Avg. position2.2
Factual accuracy91%
SentimentPositive
Prompt performance
Position when mentioned · 1,200 promptsPrompt
CL
GPT
GEM
“Best place to buy electronics online”
#1
#2
#2
“Cheapest online marketplace for bulk orders”
#2
#2
#1
“Which retailer has the fastest delivery”
—
#1
#3
“Best marketplace to sell handmade goods”
—
#2
#2
“Most reliable online returns policy”
#1
#3
#3
A 5-prompt sample of the 1,200-prompt weekly panel.
Who wins the prompts Shopify loses
Most-cited sources
What the models lean on when they describe Shopify.
docs.shopify.comwikipedia.orgg2.comnews.ycombinator.comreddit.com/r/business
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