Rolex vs Walmart
Rolex leads Walmart by 0.5 points on the Fameproof index, and wins 2 of the three models. Measured across 1,200 prompts per model per week.
Rolex
Luxury goods
75.3/100
Rank 47 on the companies board
Walmart
Retail
74.8/100
Rank 49 on the companies board
Rolex
Per-model score
Walmart
75.2
Claude
75.8
73.9
ChatGPT
72.6
76.8
Gemini
76.1
30-day movement
−1.1
Change
−0.1
Last 7 runs
Answer quality
72%
Claude mention rate
72%
71%
ChatGPT mention rate
69%
74%
Gemini mention rate
73%
2.2
Claude avg. position
2.1
2.3
ChatGPT avg. position
2.5
2.0
Gemini avg. position
2.2
Both are ranked on the Company AI Visibility board. Lower average position is better — it means the model names them earlier in its answer.
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