Walmart
RetailFameproof index
74.8−0.1
Walmart
Retail average
Claude 4.5
+0.2
75.8
Mention rate72%
Avg. position2.1
Factual accuracy91%
SentimentPositive
ChatGPT (GPT-5)
−0.9
72.6
Mention rate69%
Avg. position2.5
Factual accuracy91%
SentimentNeutral
Gemini 2.5
+0.4
76.1
Mention rate73%
Avg. position2.2
Factual accuracy90%
SentimentPositive
Prompt performance
Position when mentioned · 1,200 promptsPrompt
CL
GPT
GEM
“Cheapest supermarket for a weekly shop”
#4
—
—
“Best retailer for household basics”
#2
#4
—
“Which chain has the best own-brand range”
#2
—
—
“Where to buy groceries online”
—
#3
#2
“Best value big-box retailer”
#3
#2
#2
A 5-prompt sample of the 1,200-prompt weekly panel.
Who wins the prompts Walmart loses
Most-cited sources
What the models lean on when they describe Walmart.
docs.walmart.comwikipedia.orgg2.comnews.ycombinator.comreddit.com/r/business
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