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HubSpot

HubSpot

CRM software
Rank 13 of 186 · hubspot.com · tracked weekly
Within CRM software
93.7
The market it competes in. Fair question, not comparable with other markets.
Fameproof index · software for small businesses
80.3
The wide pool every company on the board answers. This is what ranks.
Trend begins after the next weekly run
Claude
83.0
Mention rate95%
Prominence56%
Topic coverage100%
Consistency82%
Samples96/96
ChatGPT
80.0
Mention rate96%
Prominence45%
Topic coverage100%
Consistency84%
Samples96/96
Gemini
78.0
Mention rate94%
Prominence44%
Topic coverage100%
Consistency79%
Samples96/96

Prompt performance

Position when mentioned · grouped by stage
Prompt
CL
GPT
GEM
Named first
OverviewWho the models name when asked about the field · named in 6 of 6
“Name 10 notable companies in crm software.”
#2
#2
#2
Untracked
“Which companies lead the crm software market? List up to 10.”
#3
#5
#6
Untracked
“Give a concise primer on the crm software industry, naming no more than 10 companies.”
#5
named
#3
Untracked
“Who are the main players in crm software that someone new to the sector should know? Give 10 names.”
#2
#3
#2
Untracked
“List 10 influential companies operating in crm software today.”
#5
#5
#2
Untracked
“Name a balanced set of 10 crm software companies worth knowing about.”
#2
#2
#2
Locked
ReputationWho they credit with shaping it · named in 6 of 6
“Which companies have shaped crm software over the last decade? List 10.”
#2
#3
#2
Locked
“Name 10 companies known for technical strength in crm software.”
#5
#5
#3
Locked
“Which 10 companies in crm software are most often cited as innovators?”
#2
#2
#2
Locked
“If explaining how the crm software sector works, which 10 companies would you reference?”
#5
#3
#3
Locked
“Give 10 examples of crm software companies with sustained relevance.”
#2
#2
#5
Locked
“Which 10 companies are most associated with quality in crm software?”
#3
#2
#2
Locked
ShortlistWho they put in front of a buyer comparing options · named in 6 of 6
“Which crm software providers should a buyer compare before deciding? Name 10.”
#2
#2
#2
Locked
“What are the main alternatives available in crm software? List 10.”
#2
#2
#2
Locked
“Compare the leading options in crm software, naming up to 10 companies.”
#2
named
#2
Locked
“Which 10 companies in crm software would appear on a serious evaluation shortlist?”
#2
#3
#2
Locked
“Name 10 crm software companies suitable for a mid-sized organisation.”
#3
#2
#2
Locked
“Which 10 crm software vendors are worth requesting a quote from?”
#2
#2
#2
Locked
RecommendationWho they tell the reader to pick or follow · named in 6 of 6
“Recommend 10 companies in crm software to follow.”
#2
#2
#2
Locked
“Build a starter list of 10 companies to know in crm software.”
#2
#2
#2
Locked
“Suggest 10 crm software companies for an industry briefing.”
#2
#2
#2
Locked
“Which 10 crm software companies would you name in a sector overview for investors?”
#5
#2
#2
Locked
“Which 10 companies give a useful cross-section of crm software today?”
#2
#3
#2
Locked
“Give a ranked list of 10 companies in crm software for a general-interest reader.”
#2
#3
#2
Locked
Who was named first on the other 19 prompts — and what each model said instead of HubSpot — is in the audit. Unlock the full table
The full 24-prompt panel. “—” means the model did not name HubSpot in that answer. “Named first” is the tracked entity placed highest across the models.

Head to head

Who the models name more often, side by side.

vs QuickBooksvs Xero

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What the models cite in software for small businesses

The pages the models lean on when they answer — and the ones naming a competitor instead of HubSpot.

In the auditSee a worked example →

Ranked either side

Software, nearest on the index.

9 QuickBooks 82.3 22 Xero 70.0 45 Zoho 48.0 54 Mailchimp 39.7 59 FreshBooks 33.3 72 Freshworks 27.3
See all small business software companies →

What the numbers say

HubSpot scores 80.3 out of 100 on the Fameproof index, ranking 13 of 186 companies measured in the run of 21 October 2026. The index is the mean of the per-model scores below.

Visibility is uneven across models: Claude scores it 83.0 while Gemini scores it 78.0, a gap of 5.0 points. A brand that is strong on one model and weak on another has a different problem from one that is mid-table everywhere.

Claude names HubSpot in 95% of answers and places it early enough to score 56% on prominence; Gemini names it in 94%.

Every prompt in the 24-question panel produced a mention on at least one model — an unusually complete result.

Measured inside CRM software rather than the wide software for small businesses pool, HubSpot scores 93.7 — the fairer question for a buyer already shopping that market, though it cannot be compared across markets.

Questions about this score

What is HubSpot's AI visibility score?

HubSpot scores 80.3 out of 100 on the Fameproof index, ranked 13 of 186 companies, measured on 21 October 2026 across Claude and ChatGPT and Gemini.

Which AI model mentions HubSpot most?

Claude, at 83.0 out of 100, naming HubSpot in 95% of the answers in its panel. The per-model breakdown is above.

How is HubSpot's score measured?

With a panel of 24 category questions asked 4 times per model — never questions that name HubSpot, because a prompt that names you guarantees a mention. The score combines how often it is named, how early in the answer, how much of the topic it covers, and how consistent the result is between repetitions. Full methodology.